How DLabs used Machine Learning to develop logo detection technology that can identify 8/10 logos in Instagram photos
Unamo is a Warsaw-based startup focused on digital marketing.
The SaaS business helps clients with SEO and Social Media performance via a dedicated analytics suite that monitors user activity across Facebook, Instagram, YouTube, and Twitter.
At launch, the Unamo platform focused on two core products:
- Unamo SEO — a rank-tracking tool enriched with unique reporting and competitor
insights that measure performance and help improve SEO
- Unamo Social Media — a product that monitors social channels for brand
mentions, helping marketers manage their brand’s reputation, keep track of
competitor activity, and grow sales
Unamo enjoyed early traction with these two products but felt the need to expand its offering to stand apart in a competitive industry. The team believed that adding a next-generation measurement capability to its social media product could help differentiate the service. Unamo set up an R&D department called Unamo X to explore possibilities — then, a partnership with DLabs began.